XPeng has unveiled its latest flagship SUV to take on BYD and Zeekr.
The XPeng GX is an ultra-luxury large six-seater SUV, powered by a range-extender or fully-electric set-up.
This puts it into direct competition with other high-end models in the Chinese market, such as the BYD Great Tang.
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It will also take on the Zeekr 9X, which is anticipated to launch in Australia over the next year or so.
It is unclear at this stage whether the GX will launch in Australia.
The brand's in-limbo distributor TrueEV had previously announced a G9 large SUV and X9 people mover, but that is yet to materialise.
The newly-formed XPeng ANZ has expressed interest in having the GX as a model on sale in Australia.
The range-extender set-up in the new range-topping GX utilises a 1.5-litre turbo-petrol engine, producing 110kW to charge the battery combined with front- and rear-mounted electric motors, producing 210kW.
This variant has a 63kWh battery, offering an electric-only driving range of 430km, with a combined driving range of 1585km. Both of these figures have been calculated using the more generous CLTC system.
The all-electric variant also has dual motors, which produce a total of 270kW, along with a driving range of 750km (CLTC) from its 110kWh battery pack.
All variants of the GX have all-wheel drive.
The GX utilises an 800-volt platform to facilitate a 10-80 per cent charge in under 12 minutes for the large SUV, according to XPeng.
There is plenty of lavish luxury on the inside of the GX, with the usual large digital driver display and central touchscreen combo, accompanied by a 21.4-inch TV-like rear screen.
Additionally, there is a panoramic head-up display spanning the width of the front windscreen.
All seats are wrapped in Nappa leather, with plenty of electric adjustment options, as well as heated and ventilated functionality.
The GX has been priced from just under 400,000 yuan, which is around A$80,000, but expect it to be around $100,000 if it ever makes it to the Australian market.